Tag Archives: business

Gotta spend money to make money One of the biggest complaints from game publishers this generation has been the rising cost of development. Its all too easy to spend tens of millions of dollars on AAA games, leading to the crazy scenario of a release being deemed below sales expectations …

“Sony will change,” promises new president (opens in new tab) and CEO Kazuo Hirai: “I’ve fully dedicated myself to changing Sony.” Hirai, who took over Howard Stringer’s position at the top on April 1 of this year, responded to this week’s dire financial projections – a doubled loss for 2012, …